The Tamesis
Few brands capture the enduring spirit of American summer like J.Crew. Whether you’re cozying up in one of its signature turtlenecks on a Clambake trip down the East Coast or wearing a crisp white poplin dress and flip-flops on a Saturday in the city, this retailer remains one of our warm-weather go-tos for a reason. Today, the brand’s summer campaign officially launches, starring iconic 2010s supermodels Martha Hunt, Jasmine Tookes, Taylor Hill, Sara Sampaio and more in J.Crew’s latest must-haves—from statement swimsuits and flowy white tops to cool canvas totes.
Items to buy from J.Crew this week:
Dubbed “Camp Crew,” the collection is inspired by nostalgic summer camp apparel and includes raglan T-shirts, drawstring shorts, colorful onesies and other warm-weather essentials. These timeless pieces embody true J.Crew fashion and feel right at home whether on the streets or around a roaring campfire. (S’mores not included, but highly recommended.)
That’s not all—some of J.Crew’s best pieces are also suitable for the modern urban chic. Interested in the sarong styling trend? Layer the brand’s paisley-print beach towel over cuffed chinos, then complete the look with a sequined tank top and a long pendant necklace. Or pair a buttery yellow T-shirt with a polished white poplin midi skirt with fisherman-style tie details. Accessories-wise, red suede boat shoes are perfect for everyday wear, while beaded sandals embody one of our favorite summer footwear trends: everyday accessory.
Whether you prefer classic American style or stick to your signature minimalist roots, J.Crew’s latest pieces have something to suit every summer mood. It’s official: Summer – or should we say, Camp Crew – is meeting.
