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But 2026 looks set to be the true year of the Chanel Boy—finally! The aforementioned Jacob Elordi wore a plaid cropped jacket from Chanel’s Spring 2026 ready-to-wear collection, which is a classic look and style of the brand. Wuthering Heights News leads. (He also has the classic flap bag.) Rocky was officially announced as a Chanel brand ambassador under Blazy in late 2025, the same year he debuted on the runway in Chanel that had been redesigned from head to toe for his body shape: He wore a green tweed blazer with tomato-red buttons, suit pants and slip-ons, paired with a matching red flap bag. For a date night with Rihanna earlier this year, he chose an embroidered graphic women’s jacket from the Metiers d’Art 2026 show that Blazy debuted, paired with a white T-shirt and a red V-neck sweater, blue jeans with a statement crystal buckle belt, red Oxford shoes and Ray-Ban sunglasses. Timothée Chalamet has worn Chanel clothing on the red carpet in the past, but it was also women’s clothing.
Styles, who is styled by Harry Lambert, opted for Chanel for his recent All England appearance, wearing a black and white bouclé pinstripe jacket with matching trousers, a light mint pinstripe cotton shirt and custom Chanel ballet flats. (AKA Look No. 39, from Chanel’s 2026 Métiers d’art collection, originally worn by Alex Consani.)
While the late Karl Lagerfield had a line of male muses (Brad Kroenig and Baptiste Giabiconi walked in his shows), a formal foray into menswear never materialized. With support from Styles, Elordi, Rocky and Chalamet, Chanel Pour Homme seems firmly on the radar. Is that true of you, Matthieu Blazy? What did you say?




