Lanvin Group Revenues Fall 18% Amid “Ongoing Transformation”

Affected by market headwinds and continued corporate transformation, Lanvin Group’s revenue in fiscal 2025 fell 18% year-on-year to 240 million euros.

According to the company’s statement, the group is currently focused on strengthening its brand portfolio (including Lanvin, Wolford, Sergio Rossi and St. John) and improving operational efficiency.

“While the macroeconomic environment remains challenging, we continue to advance transformation initiatives, streamline operations and strengthen the brand’s long-term positioning,” Huang Zhen, chairman of the group, said in a statement. “We are encouraged by the improving momentum in the second half of the year [of 2025] and remain confident in our ability to achieve sustainable growth over time. “

Gross profit fell to €140 million from €172 million in 2024, mainly due to lower sales volumes across brands. Despite lower revenue, adjusted EBITDA increased to -€90 million in 2025 from -€94 million last year due to selective store closures and tighter cost controls.

Direct-to-consumer (DTC) is the group’s largest channel, accounting for 68% of Lanvin and Wolford’s revenue, and conditions improved in the second half.

The company said sales were “relatively resilient” in North America, while demand was soft in EMEA (Europe, the Middle East and Africa) and Greater China.

By brand, Lanvin’s revenue fell 30% to 58 million euros, which the company attributed to continued repositioning and retail network optimization. The company said its flagship brand saw early signs of improvement in the second half of 2025, following the launch of Peter Copping’s first collection for the brand.

Wolford’s revenue fell 14% to 76 million euros, with first-half results affected by logistics disruptions. However, there were signs of improvement in the second half of the year due to better product availability. In February, Wolford announced the promotion of Marco Pozzo from deputy CEO to CEO to lead the brand’s recovery.

Sergio Rossi sales fell 30% to 30 million euros, while St. John revenue fell 1% to 78 million euros.

The company said it expects to make progress through 2026, supported by “new creative momentum, strengthened leadership across the portfolio and a more focused operating model” while completing its current transformation plans. “While the market environment remains uncertain, the actions taken over the past year have laid a stronger foundation for improved performance and sustainable long-term growth,” the statement said.

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