Jessie Ware on the Roman Goddess Energy of Her New Music Video—and Her “Confident, Celestial” Upcoming Album

Back in the “I Can Get Used to This” video, Ware noted that she embodies the energy of the ancient Roman goddess Juno. “She was the goddess of women, childbirth, fertility, the queen of the heavens – hence the pomegranates and peacocks in the artwork,” Weir explains. But she wanted to give it a “contemporary” feel, in part through fashion: Visually, Ware sported looks sourced from Taller Marmo, Les Fleurs and Tiffany & Co. jewelry, while dancers wore costumes designed by Ware’s stylist Ella Lucia. (Weir, who has been working with Lucia for five years, praises the “color and confidence” she brings to her wardrobe: “She makes me feel incredible and I feel like she’s really changed my course. I wear more feminine clothes now that celebrate my body more.”) That happy spirit is on full display in the video: “We both feel like we’re playing dress-up in the best possible way, and I think that’s the fun of it. It doesn’t take itself too seriously.”

Image may contain clothing, footwear, shoes, adults, arms, body parts, accessories, bracelets, jewelry, socks and socks

Photo: Ella Lucia

It’s also a clever reflection on the song, which was co-produced by Jon Shave (whose recent notable credits include Zara Larsson’s “Hot & Sexy” and a string of Charli XCX tracks) boy) and co-writes with Miranda Cooper, the beloved Xenomania songwriter who created some of the most brilliantly unhinged hits in Girls Aloud and The Sugababes. “Feels light, celebratory, fun, playful…feels Delicious,” Weir said with a smile. Six albums in, it’s clear she’s more interesting than ever. “I feel really good,” she said. “I’m 41 now? I’ve been doing this for a long time, but I feel more confident than ever and I feel like this is how it’s supposed to be. I look back at videos of me singing and looking really embarrassed and apologetic, but that’s gone now. It’s like, ‘Let’s just fucking go!'”

Leave a Reply

Your email address will not be published.

Previous Story

Small Bags With Big Ambitions

Next Story

The Asia-Pacific is expected to be the fastest-growing region in the global market.

Don't Miss