NEXT GEN is greater than a limelight – it’s a declaration.
In a globe specified by electronic exploration and indeterminate imagination, the future of songs isn’t birthed in one location– it flowers all over simultaneously.
NEXT GEN, Signboard Georgia’s first-ever global content task, records this international rhythm with a handpicked schedule of 24 climbing musicians from 9 nations– each redefining what it suggests to be component of the sonic DNA of a brand-new generation.
From Georgian spirit and Italian rap disobedience to J-pop reimaginings, Afro-French lyrical fire and vivid Vietnamese pop, these musicians aren’t simply riding patterns– they’re producing them. One viral knowledgeable, sold-out program or heart-wrenching hook at once, they’re forming the noise of tomorrow.
This task was implemented with close cooperation with our expanded Signboard family members– consisting of Signboard Italy, Signboard China, Signboard France, Signboard Japan, Signboard Vietnam, Signboard Philippines, Signboard Argentina, Signboard UK and Signboard Georgia– each of whom added their vision, understanding and musician choices to develop this absolutely international display.
As the initial Signboard region in Eastern Europe to lead a content effort of this range, Signboard Georgia is recognized to add to this international discussion.
NEXT GEN is greater than a limelight– it’s a declaration.
A love letter to the voices climbing worldwide.
And a mirror showing what’s following for the songs market.
PHASE 1: GEORGIA
Janngo
Birthed in Georgia and currently based in New York City, Janngo is not simply a vocalist, she’s a songwriter and author whose voice cuts deep. Her songs makes love, splendid and soul-stirring, mixing jazz-funk appearances with R&B, catch and raw feeling. Influenced by tales like Amy Winehouse and Janis Joplin, her noise lives at the crossway of spirit and narration.
She started composing tunes in university, carrying individual experiences right into every verse. Her launching solitary Francisco— a wonderful ode to enjoy and spring — marks simply the start. With even more launches heading, Janngo is the sort of musician you do not simply listen to– you really feel. If you’re looking for genuine songs, quit and pay attention. Janngo has actually shown up.
DEENA
Deena (Elene Gigani) combines Georgia’s north hill origins with metropolitan R&B and trap-pop. Her launching cd Reduced Love, launched using Didube Records, studies the psychological oppositions of an electronic generation. Attracting from the Svans’ heritage while accepting international sonics, Deena’s dissonant, intimate noise is a raw representation of a girl browsing love and identification in Tbilisi– and online.
PHASE 2: ITALY
Dante
The go crazy as a circus, the attraction for the aesthetic appeals of Eastern Europe blended with A$ AP Rocky, Yung Lean and Berlin techno, the evening, the events in the residential areas, the Adidas tracksuits, hip-hop with a punk mindset, the necessity to reveal oneself and manage one’s very own devils yet additionally that of standing for a motion, the pure disobedience of the twenties and the essential disrespect of those that rest at the table of the grownups to make the transformation and win: all these are the components of Circo Grandma Siberia, the initial cd by Dante, a Milanese musician birthed in 2003 that has all the qualifications to absolutely be “the closest point to a brand-new point in Italy,” as he sings.
Sayf
Sayf was birthed in 1999 in Genoa yet his beginnings are Tunisian. His surge in the Italian scene is one that will certainly last a very long time. Se Dio Vuole, his EP launched in February, equilibriums in between rap and the singer-songwriter design his city is recognized for in Italy and is currently certainly in the checklist of one of the most fascinating and effective tasks of the year.
Rrari dal Tacco
Rrari dal Tacco launched his launching cd, Non Sono Gesù, in March. Raw bars, indisputable authenticity, the images of a child incredibly near to normality and much from any type of kind of fame, that comes “from a little rural community where there is little to do and you obtain burnt out,” intends to get a suite in the Apulian countryside and is not terrified to confess that he really felt a little bit embarrassed to stand in front of the microphone for the very first time, possibly additionally since “for us children from the deep south of Italy there had actually not yet been the transformation that is occurring in this last duration in the scene.”
PHASE 3: JAPAN
HANA
HANA is Japan’s outbreak lady team with side. Created with the No No Women tryout program and generated by Chanmina, their launching solitary, “ROSE,” launched in April, made a spectacular access at No. 1 on the Signboard JAPAN Hot 100. Mixing J-pop with hip-hop mindset and efficiency originality, HANA is rewording what it suggests to be a lady team in Japan.
Huge Shinnosuke
Huge Shinnosuke started producing songs in his teenagers and initial obtained interest in 2018 with the self-produced track “Togenkyo To Taxi.” Understood for his diverse skills, he additionally guides his very own visuals and art work, and routinely creates tunes for various other musicians. His June 2024 solitary “Ai To U” ended up being a viral hit, going beyond 100 million sights on TikTok. Huge Shinnosuke’s songs includes a vivid mix of indie pop, alternate rock and retro J-pop from the ’80s and ’90s.
NOA
NOA is a singer-songwriter from Kumamoto that started her songs profession in 2023. Her 2nd solitary “Seppun No Tebiki” got to No. 12 on Spotify’s Viral Graph in Japan, gathering considerable interest. In 2024, her outbreak struck “Any type of Angle” held the No. 1 place on TikTok’s Weekly Top Songs graph for 2 successive weeks. She was chosen for Spotify’s “RADAR: Very Early Sound 2025” program, highlighting her as an essential climbing trailblazer.
PHASE 4: PHILIPPINES
HELLMERRY
HELLMERRY is a leading number in Filipino hip-hop, recognized for his functional noise and sharp lyricism. From strong anthems to sincere tracks, his songs has actually gained countless streams. A participant of Signboard Philippines’ Hip-Hop Course of 2024, his viral solitary “My Day” continues to be in the Leading 10 on the Signboard Philippines graphes.
GAT
Also prior to their main launching, five-member P-pop team GAT went viral with “Daleng Dale.” With standout visuals and integrated personal appeal, they’re sculpting a lane as the following large point in the Philippine child band scene.
ALYSON
It’s something to recognize cherished categories such as city-pop and the timeless Manila noise, yet a a lot more outstanding accomplishment to renew both designs right into something of their very own. That’s precisely what Filipino five-piece act ALYSON has actually performed with simply one document out– as their launching cd DEFINITELY LOVE! has actually gained target markets from all over the globe– and completely factor.
SUYEN
At just 21 years of ages, the young Suyen Pintor has actually mesmerized hundreds of indie children in the nation with her spirited, sweet voice and an exceptionally memorable and grunge-y brand name of indie rock. Her launching EP Suyen Imnida has actually currently been hailed as one of the very best launches of 2025 and has actually captured the interest of rock professionals like Sandwich and numerous others whom she has actually worked together with on upcoming launches.
Earl Agustin
Earl Agustin networks funk-pop and spirit right into tunes that reverberate deeply throughout the Philippines. His hit “Tibok” covered the Signboard Philippines Hot 100, while his real-time efficiencies and psychological array are transforming him right into a family name.
PHASE 5: CHINA
Aflou
Aflou frequently is called as a metropolitan poet. Aflou’s mild and tranquil singing tone provides his songs deepness and psychological components. He initially began making songs as an university student while researching in London in 2019, creating an alt-pop duo called YUN SEN. After going back to China, Aflou posted solo tunes on System Weibo and got appeal. Aflou revealed his student cd, The Should not- Be Should, in 2025, introducing a brand-new phase of touring and innovative expedition.
Yang Runze
Yang Runze, birthed July 17, 2000, in Shenzhen, is a Chinese pop-rock vocalist, guitar player and multi-instrumentalist. He initially got acknowledgment in 2020 on The Coming One: Super Band and debuted as the prima donna of Fruit Earth. The band gained praise with significant celebration looks and over 30 real-time scenic tours throughout China. In 2023, Yang released his solo profession, launching his launching cd So I Embraced a Tree in April 2024. In 2025, he remains to develop as a musician, just recently signing up with the songs selection program Oriental Increasing Voices and guitar player that has actually sculpted a distinct course in the songs market.
Runyu Qian
Runyu Qian is a Chinese blend musician mixing typical audios with R&B, pop, and EDM. A Berklee grad, her launching cd FUSS!ON gained important appreciation for its mix of Chinese tools and Western designs. She’s done on Tune Trip, visited across the country, and worked together with Aurora and Grammy-winning manufacturer Jay Centry. Runyu has actually additionally dealt with brand names like Apple Songs, BYD and Lancôme. In 2025, her standout SXSW efficiency brought about an attribute by Signboard.
PHASE 6: FRANCE
Iliona
Brussels-born Iliona transforms susceptability right into verse. With minimal manufacturing and soul-baring verses, her launching cd Suppose I Damage Up With U? and sold-out European scenic tour have actually placed her as one of one of the most psychologically powerful voices in French pop.
La Mano 1.9
La Mano 1.9 is an arising Ivorian-origin rap artist birthed in 2001 that has actually rapidly developed himself in the French rap scene. Understood for his sharp punchlines and enthusiastic design, he started 2024 with the launch of his solitary “I STATE.” La Mano 1.9 is gradually developing his track record as he gained his initial gold solitary with “I’M SORRY.” The young musician’s identified strategy and link to developed names in French rap placement him as one of the climbing voices to see in the style.
MIKI
Miki is a 26-year-old Franco-Korean pop musician mixing digital beats with psychological verses. Her launching EP Graou, launched in March 2025 and generated by Tristan Salvati, includes the viral hit “Échec et floor covering,” which got over 2.6 million sights on TikTok.
PHASE 7: VIETNAM
Dương Domic
Dương Domic is a climbing Gen Z voice in Vietnamese pop, recognized for his genre-blending design and adaptability. His 2024 innovation on the ability program Anh Trai ‘Claim Hi’ gained him the title “The very best Transformer” for his well-rounded efficiency abilities. His launching EP Dữ Liệu Quý (Valuable Information) discovers styles of young people and self-respect, with a number of tracks going viral on TikTok and Instagram. With regional origins and international style, Domic stands for the future of Vietnamese pop.
RHYDER
RHYDER’s songs mixes reflective rap with lavish pop. A previous Voice Youngsters champ and Rap Việt finalist, he’s tried and tested himself a lyrical and psychological giant. With hit songs and an awaited launching cd, RHYDER is Vietnam’s brand-new noise planned.
PHASE 8: UK
Westside Cowboy
Manchester-based band Westside Cowboy is rapidly getting energy. After launching their launching solitary in November, they won Glastonbury’s Arising Ability Competitors, protecting a place at the 2025 celebration. Their songs mixes simpleness and realistic look, with verses that transform day-to-day minutes– like bus courses and gallery sees– right into a hazy, sincere folklore.
Nemzzz
Nemzzz stands for the following wave of U.K. rap. With 500 million streams and an uncomplicated circulation showcased on his mixtape Rental fee’s Due, he’s placed at the leading edge of a brand-new international phase for Manchester hip-hop.
PHASE 9: ARGENTINA
Marttein
At simply 23 years of ages, Marttein is rapidly turning into one of one of the most interesting brand-new voices in Argentina’s songs scene. His launching cd, Marttein (2024 ), is an effective intro. With a solid launching and an expanding following, Marttein is not simply a climbing musician: he signifies where Argentine songs is headed. Truthful, speculative, and deeply human, his voice is just one of one of the most appealing to arise in the last few years.